/* ==========================================================================
   Katelyn Thompson — UGC portfolio
   Warm editorial / boutique studio. Mobile-first.
   You shouldn't need to touch this file to change content — see content.js.
   Colours and fonts live in the :root block below.
   ========================================================================== */

:root{
  --bone:#F6F0E7;
  --paper:#FCF9F4;
  --linen:#EDE3D6;
  --ink:#191714;
  --ink-2:#57504A;
  --muted:#8B8177;
  --accent:#8A4B2A;
  --accent-tint:#E7D6C6;
  --line:rgba(25,23,20,.14);
  --line-soft:rgba(25,23,20,.08);

  --display:"Fraunces","Iowan Old Style","Palatino Linotype",Georgia,serif;
  --sans:"Karla","Helvetica Neue",Helvetica,Arial,sans-serif;

  --shell:1180px;
  --gutter:clamp(20px,5vw,48px);
  --section-y:clamp(64px,11vw,132px);
  --radius:3px;
  --ease:cubic-bezier(.22,.61,.36,1);
}

/* ------------------------------ base ----------------------------------- */
*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth}
body{
  margin:0;
  background:var(--bone);
  color:var(--ink);
  font-family:var(--sans);
  font-size:clamp(16px,1.02rem,17px);
  line-height:1.65;
  -webkit-font-smoothing:antialiased;
  overflow-x:hidden;
}
img,video{max-width:100%;display:block}
[hidden]{display:none!important}
a{color:inherit}
h1,h2,h3{margin:0;font-family:var(--display);font-weight:400;letter-spacing:-.015em;line-height:1.06}
p{margin:0 0 1.05em}
ul{margin:0;padding:0;list-style:none}

:focus-visible{outline:2px solid var(--accent);outline-offset:3px;border-radius:2px}

.shell{width:100%;max-width:var(--shell);margin:0 auto;padding-inline:var(--gutter)}
.measure{max-width:62ch}

.skip-link{
  position:absolute;left:-9999px;top:0;z-index:200;
  background:var(--ink);color:var(--bone);padding:12px 18px;font-size:.85rem;
}
.skip-link:focus{left:12px;top:12px}

.dot{
  display:inline-block;width:3px;height:3px;border-radius:50%;
  background:currentColor;opacity:.45;vertical-align:middle;margin:0 .55em .18em;
}

/* ----------------------------- header ---------------------------------- */
.site-header{
  position:sticky;top:0;z-index:100;
  background:color-mix(in srgb,var(--bone) 88%,transparent);
  backdrop-filter:saturate(140%) blur(10px);
  -webkit-backdrop-filter:saturate(140%) blur(10px);
  border-bottom:1px solid transparent;
  transition:border-color .3s var(--ease);
}
.site-header.is-stuck{border-bottom-color:var(--line-soft)}
.header-inner{display:flex;align-items:center;justify-content:space-between;min-height:62px;gap:16px}
.wordmark{
  font-family:var(--display);font-size:1.02rem;letter-spacing:.01em;
  text-decoration:none;white-space:nowrap;
}
.nav-desktop{display:none}
.nav-desktop a{
  font-size:.82rem;letter-spacing:.09em;text-transform:uppercase;text-decoration:none;
  color:var(--ink-2);padding:6px 0;position:relative;transition:color .25s var(--ease);
}
.nav-desktop a::after{
  content:"";position:absolute;left:0;right:0;bottom:0;height:1px;background:var(--accent);
  transform:scaleX(0);transform-origin:left;transition:transform .3s var(--ease);
}
.nav-desktop a:hover{color:var(--ink)}
.nav-desktop a:hover::after{transform:scaleX(1)}
.nav-desktop .nav-cta{color:var(--ink)}

.nav-toggle{
  display:inline-flex;align-items:center;gap:9px;background:none;border:0;padding:8px 0;
  font-family:var(--sans);font-size:.76rem;letter-spacing:.1em;text-transform:uppercase;
  color:var(--ink);cursor:pointer;
}
.nav-toggle__bars{display:inline-block;width:20px}
.nav-toggle__bars span{
  display:block;height:1.5px;background:var(--ink);transition:transform .3s var(--ease),opacity .2s;
}
.nav-toggle__bars span+span{margin-top:5px}
.nav-toggle[aria-expanded="true"] .nav-toggle__bars span:first-child{transform:translateY(3.25px) rotate(45deg)}
.nav-toggle[aria-expanded="true"] .nav-toggle__bars span:last-child{transform:translateY(-3.25px) rotate(-45deg)}

.nav-mobile{
  border-top:1px solid var(--line-soft);
  padding:6px var(--gutter) 18px;
  display:grid;
}
.nav-mobile[hidden]{display:none}
.nav-mobile a{
  font-family:var(--display);font-size:1.35rem;text-decoration:none;
  padding:11px 0;border-bottom:1px solid var(--line-soft);
}
.nav-mobile a:last-child{border-bottom:0}

/* ------------------------------ hero ----------------------------------- */
.hero{padding:clamp(28px,7vw,64px) 0 clamp(48px,9vw,96px)}
.hero-grid{display:grid;gap:clamp(28px,5vw,56px)}
.hero-title{
  font-size:clamp(2.35rem,8.6vw,4.4rem);
  font-weight:300;
  font-variation-settings:"opsz" 120,"SOFT" 0;
  margin:.28em 0 .5em;
  text-wrap:balance;
}
.hero-position{
  font-size:.8rem;letter-spacing:.12em;text-transform:uppercase;color:var(--ink-2);
  margin-bottom:1.1em;
}
.hero-support{font-size:1.06rem;color:var(--ink-2);max-width:46ch}
.hero-actions{display:flex;flex-wrap:wrap;gap:12px;margin:1.6em 0 2.2em}

.eyebrow{
  font-size:.72rem;letter-spacing:.18em;text-transform:uppercase;color:var(--accent);
  margin:0 0 .2em;font-weight:600;
}
.eyebrow--rule{display:flex;align-items:center;gap:14px;margin-bottom:1em}
.eyebrow--rule::after{content:"";height:1px;flex:1;background:var(--line);max-width:120px}

.credline{
  display:flex;flex-wrap:wrap;gap:8px 22px;
  font-size:.78rem;letter-spacing:.08em;text-transform:uppercase;color:var(--muted);
  padding-top:20px;border-top:1px solid var(--line-soft);
}
.credline li{position:relative}
.credline li+li::before{
  content:"";position:absolute;left:-12px;top:50%;width:3px;height:3px;border-radius:50%;
  background:var(--accent);opacity:.55;
}

.hero-figure{margin:0;position:relative}
.hero-figure img{
  position:relative;z-index:1;
  width:100%;height:auto;aspect-ratio:4/5;object-fit:cover;
  border-radius:var(--radius);background:var(--linen);
}
.hero-figure::after{
  content:"";position:absolute;inset:14px -14px -14px 14px;z-index:0;
  border:1px solid var(--line);border-radius:var(--radius);
}

/* ----------------------------- sections -------------------------------- */
.section{padding:var(--section-y) 0}
.section--tint{background:var(--linen)}
.section--dark{background:var(--ink);color:var(--bone)}
.section--dark .eyebrow{color:var(--accent-tint)}
.section--dark .eyebrow--rule::after{background:rgba(246,240,231,.22)}

.section-title{font-size:clamp(2rem,6.4vw,3.35rem);font-weight:300;font-variation-settings:"opsz" 100}
.section-sub{
  font-family:var(--sans);font-size:.86rem;letter-spacing:.1em;text-transform:uppercase;
  color:var(--accent);margin:1.1em 0 .9em;font-weight:600;
}
.section-lede{margin-top:1em;color:var(--ink-2);font-size:1.05rem;max-width:52ch}
.section-body{color:var(--ink-2);margin-top:1em}

/* --------------------------- work grid --------------------------------- */
.work-grid{
  display:grid;gap:clamp(24px,3.5vw,30px);
  grid-template-columns:1fr;
  margin-top:clamp(32px,5vw,54px);
}
.work-card{max-width:340px;width:100%;margin-inline:auto}
.work-media{
  position:relative;aspect-ratio:9/16;background:var(--linen);
  border-radius:var(--radius);overflow:hidden;border:1px solid var(--line-soft);
}
.work-media img,.work-media video{
  position:absolute;inset:0;width:100%;height:100%;object-fit:cover;
}
.work-media video{background:#000;object-fit:contain}
.work-play{
  position:absolute;inset:0;width:100%;height:100%;border:0;padding:0;cursor:pointer;
  background:linear-gradient(180deg,rgba(25,23,20,0) 45%,rgba(25,23,20,.42) 100%);
  display:grid;place-items:center;color:#fff;
}
.work-play__icon{
  width:56px;height:56px;border-radius:50%;
  background:rgba(252,249,244,.92);color:var(--ink);
  display:grid;place-items:center;
  box-shadow:0 6px 22px rgba(25,23,20,.22);
  transition:transform .3s var(--ease);
}
.work-play__icon svg{margin-left:3px}
.work-play:hover .work-play__icon{transform:scale(1.07)}
/* Featured Work gallery.
   Cards are compact previews, four across on desktop. The Instagram embed
   needs 326px minimum width and the cards are 254px, so a Reel opens in
   the viewer over the page rather than inside its card. */
.reel-media{
  position:relative;width:100%;aspect-ratio:9/16;
  border-radius:var(--radius);overflow:hidden;
  border:1px solid var(--line-soft);background:var(--linen);
}
.reel-facade{
  position:absolute;inset:0;width:100%;height:100%;padding:0;cursor:pointer;
  border:0;background:linear-gradient(160deg,var(--linen) 0%,var(--bone) 100%);
  display:grid;place-items:center;color:var(--ink);font-family:var(--sans);
}
.reel-facade img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.reel-facade::after{
  content:"";position:absolute;inset:0;
  background:linear-gradient(180deg,rgba(25,23,20,0) 45%,rgba(25,23,20,.30) 100%);
  opacity:0;transition:opacity .3s var(--ease);
}
.reel-facade:has(img)::after{opacity:1}
.reel-index{
  position:absolute;top:12px;left:14px;z-index:2;
  font-family:var(--display);font-size:.9rem;font-weight:300;
  color:var(--ink);opacity:.38;
}
.reel-facade:has(img) .reel-index{color:#fff;opacity:.85}
.reel-play{
  position:relative;z-index:2;width:46px;height:46px;border-radius:50%;
  background:rgba(252,249,244,.94);color:var(--ink);
  display:grid;place-items:center;
  box-shadow:0 6px 20px rgba(25,23,20,.20);
  transition:transform .3s var(--ease);
}
.reel-play svg{width:14px;height:16px;margin-left:2px}
.reel-facade:hover .reel-play{transform:scale(1.09)}
.work-card--reel{max-width:none}

/* the viewer */
body.is-locked{overflow:hidden}
.viewer{position:fixed;inset:0;z-index:200;display:grid;place-items:center;padding:clamp(12px,3vw,32px)}
.viewer__scrim{position:absolute;inset:0;background:rgba(18,16,14,.72);backdrop-filter:blur(3px)}
.viewer__panel{
  position:relative;z-index:1;width:min(400px,94vw);max-height:94vh;
  display:flex;flex-direction:column;gap:10px;
}
.viewer__head{display:flex;align-items:center;justify-content:space-between;gap:16px}
.viewer__title{
  margin:0;color:var(--bone);font-family:var(--display);font-size:1.05rem;line-height:1.2;
}
.viewer__close{
  flex:none;width:34px;height:34px;border-radius:50%;border:1px solid rgba(246,240,231,.35);
  background:transparent;color:var(--bone);display:grid;place-items:center;cursor:pointer;
  transition:background-color .25s var(--ease);
}
.viewer__close:hover{background:rgba(246,240,231,.16)}
.viewer__stage{
  flex:1;min-height:0;border-radius:6px;overflow:hidden;background:#000;
}
.viewer__stage iframe{width:100%;height:min(760px,80vh);border:0;display:block;background:#fff}
.viewer__stage video{width:100%;height:min(760px,80vh);object-fit:contain;background:#000;display:block}
.viewer__link{
  align-self:flex-start;font-size:.7rem;letter-spacing:.12em;text-transform:uppercase;
  color:rgba(246,240,231,.72);text-decoration:none;border-bottom:1px solid rgba(246,240,231,.3);
  padding-bottom:3px;
}
.viewer__link:hover{color:var(--bone)}

.work-meta{padding-top:14px}
.work-cat{
  font-size:.7rem;letter-spacing:.16em;text-transform:uppercase;color:var(--accent);
  font-weight:600;margin:0 0 .35em;
}
.work-brand{font-family:var(--display);font-size:1.28rem;margin:0 0 .3em;line-height:1.2}
.work-note{font-size:.92rem;color:var(--ink-2);margin:0}

/* --------------------- The Bump case studies ---------------------------
   Editorial, not cards: the original work is the visual hero, the phone
   is supporting evidence. Layout sides alternate on desktop.
   ---------------------------------------------------------------------- */
.case-studies{margin-top:clamp(36px,6vw,64px);display:grid;gap:clamp(56px,10vw,128px)}
.case{display:grid;gap:clamp(24px,4vw,40px)}

.case-work{display:grid;gap:clamp(12px,2vw,18px)}
.case-photo{margin:0}
.case-photo img{
  width:100%;height:100%;object-fit:cover;border-radius:var(--radius);background:var(--bone);
}
.case-photo--lead img{aspect-ratio:3/2}
.case-extras{display:grid;grid-template-columns:repeat(2,1fr);gap:clamp(12px,2vw,18px);align-items:stretch}
.case-extras .case-photo img{aspect-ratio:4/5}
.case-extras:has(> :only-child) .case-photo img{aspect-ratio:16/10}
.case-clip .work-media{aspect-ratio:4/5;height:100%;border:0}
.case-extras > *:only-child{grid-column:1/-1}

.case-proof{display:flex;flex-direction:column;align-items:flex-start}
.case-cat{
  font-size:.7rem;letter-spacing:.16em;text-transform:uppercase;color:var(--accent);
  font-weight:600;margin:0 0 .5em;
}
.case-product{font-family:var(--display);font-size:clamp(1.5rem,5vw,2rem);line-height:1.15;margin:0}
.case-label{
  margin:.7em 0 0;font-size:.72rem;letter-spacing:.11em;text-transform:uppercase;
  color:var(--ink-2);padding-bottom:1.1em;border-bottom:1px solid var(--line);align-self:stretch;
}
.case-desc{margin:1.1em 0 0;font-size:.95rem;color:var(--ink-2);max-width:44ch}

/* phone mockup — minimal, no glossy chrome */
.phone{
  position:relative;width:min(230px,62vw);margin:clamp(22px,4vw,30px) 0 0;
  padding:9px;border-radius:26px;background:var(--ink);
  box-shadow:0 16px 40px rgba(25,23,20,.18);
}
.phone-speaker{
  position:absolute;top:4.5px;left:50%;transform:translateX(-50%);
  width:46px;height:4px;border-radius:2px;background:rgba(246,240,231,.28);
}
.phone-screen{
  position:relative;aspect-ratio:9/19;overflow-y:auto;overflow-x:hidden;
  border-radius:18px;background:#fff;
  -webkit-overflow-scrolling:touch;overscroll-behavior:contain;
  scrollbar-width:none;
}
.phone-screen::-webkit-scrollbar{display:none}
.phone-article{width:100%;height:auto;display:block}

.case-link{
  margin-top:clamp(20px,3vw,26px);font-size:.78rem;letter-spacing:.1em;text-transform:uppercase;
  text-decoration:none;color:var(--ink);display:inline-flex;align-items:center;gap:8px;font-weight:600;
  border-bottom:1px solid var(--line);padding-bottom:6px;
  transition:border-color .25s var(--ease);
}
.case-link span{transition:transform .3s var(--ease)}
.case-link:hover{border-bottom-color:var(--accent)}
.case-link:hover span{transform:translateX(4px)}
.case-link--muted{
  color:var(--muted);font-weight:400;letter-spacing:.06em;text-transform:none;border-bottom:0;
}

.category-line{
  margin-top:clamp(40px,6vw,64px);padding-top:20px;border-top:1px solid var(--line);
  font-size:.78rem;letter-spacing:.11em;text-transform:uppercase;color:var(--muted);
}

/* ---------------------------- volume ----------------------------------- */
.volume-grid{display:grid;gap:clamp(28px,5vw,56px);align-items:center}
.volume-figure{margin:0}
.volume-figure img{
  width:100%;max-width:340px;margin-inline:auto;
  border:1px solid var(--line-soft);border-radius:var(--radius);
  background:var(--linen);
}
.work-grid--compact{grid-template-columns:repeat(2,1fr);gap:20px;max-width:760px}
.work-grid--compact .work-card{max-width:none}
.work-grid--compact:empty{display:none}

/* --------------------- long-form product content ------------------------
   Small on purpose: supporting evidence, not a third portfolio section.
   ---------------------------------------------------------------------- */
.section--longform{background:var(--paper);border-block:1px solid var(--line-soft)}
.longform{display:grid;gap:clamp(22px,4vw,40px);align-items:center}
.longform-figure{margin:0}
.longform-figure img{
  width:100%;aspect-ratio:4/5;object-fit:cover;
  border-radius:var(--radius);background:var(--linen);
}
.longform-title{
  font-family:var(--display);font-weight:300;font-variation-settings:"opsz" 90;
  font-size:clamp(1.4rem,4.4vw,2rem);line-height:1.18;margin:0;text-wrap:balance;
}
.longform-article{
  font-family:var(--display);font-size:clamp(1.05rem,3.4vw,1.22rem);line-height:1.3;
  margin:1.5em 0 .25em;
}
.longform-pub{
  font-size:.72rem;letter-spacing:.13em;text-transform:uppercase;color:var(--muted);margin:0;
}
.longform-desc{margin:1.1em 0 0;font-size:.95rem;color:var(--ink-2);max-width:52ch}
.longform-metric{
  margin:1.2em 0 0;font-size:.9rem;color:var(--ink-2);
  padding-top:14px;border-top:1px solid var(--line);
}
.longform-metric strong{font-family:var(--display);font-weight:400;font-size:1.15rem}
.longform .case-link{margin-top:clamp(18px,2.6vw,24px)}

/* ----------------------------- brands ---------------------------------- */
.brand-grid{display:grid;gap:clamp(30px,5vw,60px);align-items:start}
.brand-list{margin-top:clamp(26px,4vw,40px);border-top:1px solid var(--line)}
.brand-list li{
  padding:20px 0;border-bottom:1px solid var(--line);
  display:grid;gap:4px;
}
.brand-name{font-family:var(--display);font-size:clamp(1.35rem,4.4vw,1.8rem);line-height:1.15}
.brand-rel{font-size:.72rem;letter-spacing:.14em;text-transform:uppercase;color:var(--accent);font-weight:600}
.brand-detail{font-size:.92rem;color:var(--ink-2)}
.brand-link{
  justify-self:start;margin-top:.5em;display:inline-flex;align-items:center;gap:7px;
  font-size:.7rem;letter-spacing:.12em;text-transform:uppercase;font-weight:600;
  text-decoration:none;color:var(--ink);
  border-bottom:1px solid var(--line);padding-bottom:4px;
  transition:border-color .25s var(--ease);
}
.brand-link span{transition:transform .3s var(--ease)}
.brand-link:hover{border-bottom-color:var(--accent)}
.brand-link:hover span{transform:translateX(4px)}
.brand-figure{margin:0}
.brand-figure img{width:100%;aspect-ratio:4/5;object-fit:cover;border-radius:var(--radius);background:var(--bone)}

/* ---------------------------- metrics -----------------------------------
   The numbers are the visual event here; the Insights captures are small,
   quiet supporting evidence sitting underneath them.
   ------------------------------------------------------------------------ */
.metrics{
  display:grid;grid-template-columns:repeat(2,1fr);gap:0;
  margin:clamp(34px,5vw,54px) 0 0;border-top:1px solid var(--line);
}
.metrics .metric{
  padding:22px 18px 22px 0;border-bottom:1px solid var(--line);
}
.metrics .metric:nth-child(even){padding-left:18px;border-left:1px solid var(--line)}
.metric dt{
  font-family:var(--display);font-size:clamp(2rem,7.4vw,3.1rem);font-weight:300;line-height:1;
  font-variation-settings:"opsz" 100;
}
.metric dd{
  margin:.55em 0 0;font-size:.74rem;letter-spacing:.09em;text-transform:uppercase;
  color:var(--muted);line-height:1.4;
}

/* supporting proof cards */
.proof-grid{
  display:grid;grid-template-columns:1fr;gap:clamp(24px,3.5vw,32px);
  margin-top:clamp(34px,5vw,52px);
}
.proof{display:flex;flex-direction:column;gap:16px}
.proof-shot{
  background:#0D0D0F;border-radius:var(--radius);overflow:hidden;
  padding:10px;border:1px solid rgba(25,23,20,.10);
}
.proof-shot img{width:100%;height:auto;border-radius:2px;display:block}
.proof-kicker{
  font-size:.68rem;letter-spacing:.16em;text-transform:uppercase;color:var(--accent);
  font-weight:600;margin:0 0 .45em;
}
.proof-headline{
  font-family:var(--display);font-size:clamp(1.1rem,3.6vw,1.28rem);line-height:1.25;margin:0;
}
.proof-detail{margin:.6em 0 0;font-size:.86rem;color:var(--ink-2);line-height:1.55}

.proof-pull{
  margin:clamp(34px,5vw,52px) 0 0;padding:clamp(22px,3vw,30px) 0 0;
  border-top:1px solid var(--line);
  font-family:var(--display);font-size:clamp(1.15rem,3.6vw,1.5rem);line-height:1.35;
  max-width:34ch;text-wrap:balance;
}
.proof-note{
  margin:clamp(20px,3vw,26px) 0 0;font-size:.76rem;letter-spacing:.04em;color:var(--muted);
  max-width:60ch;
}

/* ---------------------------- services --------------------------------- */
.services{
  display:grid;grid-template-columns:1fr;margin-top:clamp(30px,4vw,46px);
  border-top:1px solid rgba(246,240,231,.16);
}
.services li{
  padding:16px 0;border-bottom:1px solid rgba(246,240,231,.16);
  font-family:var(--display);font-size:clamp(1.15rem,4vw,1.5rem);line-height:1.25;
}
.services-note{
  margin-top:clamp(26px,4vw,38px);color:rgba(246,240,231,.72);font-size:.98rem;max-width:56ch;
}

/* ----------------------------- about ----------------------------------- */
.about-grid{display:grid;gap:clamp(28px,5vw,60px);align-items:start}
.about-figure{margin:0}
.about-figure img{width:100%;aspect-ratio:4/5;object-fit:cover;border-radius:var(--radius);background:var(--linen)}
.about-copy p{color:var(--ink-2);max-width:58ch}
.about-copy .section-title{margin-bottom:.55em}
.about-copy p:first-of-type{margin-top:0}
.descriptor{
  margin-top:1.8em;padding-top:18px;border-top:1px solid var(--line);
  font-size:.76rem;letter-spacing:.1em;text-transform:uppercase;color:var(--muted)!important;
}

/* ---------------------------- contact ---------------------------------- */
.section--contact{background:var(--linen);text-align:left}
.contact-title{
  font-size:clamp(2.1rem,7.4vw,4rem);font-weight:300;font-variation-settings:"opsz" 120;
  max-width:17ch;text-wrap:balance;
}
.section--contact .section-lede{margin-bottom:2em}
.contact-links{
  display:flex;flex-wrap:wrap;gap:10px 34px;margin-top:2.4em;padding-top:22px;
  border-top:1px solid var(--line);
}
.contact-links a{
  text-decoration:none;font-size:.92rem;display:inline-flex;align-items:baseline;gap:10px;
  border-bottom:1px solid transparent;transition:border-color .25s var(--ease);
}
.contact-links a:hover{border-bottom-color:var(--accent)}
.contact-links .k{
  font-size:.7rem;letter-spacing:.15em;text-transform:uppercase;color:var(--muted);
}

/* ----------------------------- buttons --------------------------------- */
.btn{
  display:inline-flex;align-items:center;justify-content:center;
  padding:14px 26px;min-height:48px;
  font-family:var(--sans);font-size:.8rem;letter-spacing:.1em;text-transform:uppercase;font-weight:600;
  text-decoration:none;border-radius:var(--radius);border:1px solid var(--ink);
  transition:background-color .3s var(--ease),color .3s var(--ease),transform .2s var(--ease);
}
.btn--solid{background:var(--ink);color:var(--bone)}
.btn--solid:hover{background:var(--accent);border-color:var(--accent)}
.btn--ghost{background:transparent;color:var(--ink)}
.btn--ghost:hover{background:var(--ink);color:var(--bone)}
.btn--lg{padding:17px 34px;min-height:54px}

/* ----------------------------- footer ---------------------------------- */
.site-footer{background:var(--ink);color:var(--bone);padding:clamp(38px,6vw,58px) 0}
.footer-inner{display:grid;gap:14px}
.footer-mark{font-family:var(--display);font-size:1.05rem;margin:0}
.footer-tag{font-size:.72rem;letter-spacing:.13em;text-transform:uppercase;color:rgba(246,240,231,.6);margin:0}
.footer-links{display:flex;gap:22px;flex-wrap:wrap}
.footer-links a{
  font-size:.75rem;letter-spacing:.12em;text-transform:uppercase;text-decoration:none;
  color:rgba(246,240,231,.78);transition:color .25s var(--ease);
}
.footer-links a:hover{color:var(--bone)}

/* --------------------------- reveal anim -------------------------------- */
.reveal{opacity:0;transform:translateY(16px);transition:opacity .7s var(--ease),transform .7s var(--ease)}
.reveal.is-visible{opacity:1;transform:none}

/* ============================ breakpoints =============================== */
@media (max-width:374px){
  :root{--gutter:14px}
}

/* Featured Work: two rows of four on desktop, two across on tablet,
   one on phones where a bigger preview beats a denser grid. */
@media (min-width:640px){
  .work-grid{grid-template-columns:repeat(2,1fr);gap:clamp(20px,2.6vw,26px)}
}

@media (min-width:1024px){
  .work-grid{grid-template-columns:repeat(4,1fr);gap:clamp(18px,1.9vw,22px)}
}

@media (min-width:600px){
  .work-card{max-width:none;margin-inline:0}
  .proof-grid{grid-template-columns:repeat(3,1fr)}
  .services{grid-template-columns:repeat(2,1fr);column-gap:40px}
  .footer-inner{grid-template-columns:auto auto;align-items:center;justify-content:space-between}
  .footer-links{grid-column:1/-1}
}

@media (min-width:900px){
  .nav-desktop{display:flex;gap:clamp(20px,2.6vw,38px);align-items:center}
  .nav-toggle{display:none}
  .nav-mobile{display:none!important}
  .header-inner{min-height:74px}

  .hero{padding-top:clamp(48px,6vw,80px)}
  .hero-grid{grid-template-columns:1.06fr .94fr;align-items:center}
  .hero-figure img{aspect-ratio:4/5}

  .case{grid-template-columns:65fr 35fr;gap:clamp(36px,4.5vw,64px);align-items:center}
  .case--alt .case-work{order:2}
  .case--alt .case-proof{order:1}
  .phone{width:min(250px,100%)}
  .volume-grid{grid-template-columns:1fr 1fr}
  .longform{grid-template-columns:minmax(0,.34fr) minmax(0,.66fr);gap:clamp(32px,4vw,56px)}
  .metrics{grid-template-columns:repeat(4,1fr);border-bottom:1px solid var(--line)}
  .metrics .metric{border-bottom:0;padding:28px 22px 28px 0}
  .metrics .metric+.metric{border-left:1px solid var(--line);padding-left:22px}
  .metrics .metric:nth-child(even){padding-left:22px}
  .brand-grid:has(.brand-figure:not([hidden])){grid-template-columns:1.25fr .75fr}
  .brand-list{columns:2;column-gap:clamp(32px,4vw,56px)}
  .brand-list li{break-inside:avoid}
  .about-grid{grid-template-columns:.82fr 1.18fr}
  .services{grid-template-columns:repeat(2,1fr)}
}

@media (min-width:1100px){
  .services{grid-template-columns:repeat(2,1fr);column-gap:64px}
}

/* --------------------------- preferences -------------------------------- */
@media (prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  *,*::before,*::after{animation-duration:.001ms!important;transition-duration:.001ms!important}
  .reveal{opacity:1;transform:none}
}

@media print{
  .site-header,.hero-actions,.work-play,.btn{display:none}
  body{background:#fff}
}